Google Ads Marketing
Strategic Search Marketing Services That Deliver Exceptional Results
Let our team of Specialist develop a strategy that drives more Quality Click-Throughs that increase Conversions!
Fully Managed PPC Campaigns That Convert
Let our team of SEM specialists develop a search and display marketing strategy that drives more quality click-throughs that increase leads and conversions!
How would you like to explore tailored Search Engine Marketing campaigns? Make it a reality by exploring the extensive, strategic SEM strategies offered by our experts. Our campaigns are built from the ground up to increase brand visibility, boost traffic, and generate more sales.
We deliver campaigns that produce results. Each pay-per-click campaign is built based on rigorous keyword research and analysis. This includes understanding the target audience, developing a compelling offer, and optimizing the landing pages.
With our PPC service, you get high quality campaigns that drive the right traffic to your website at a lower cost per click.
Our process is simple. We deploy the right amount of automation techniques with manual expert oversite in order to adjust competitive bids and placement to achieve better campaign performance.
Google Display Marketing Services
Google’s Display Network reaches millions upon millions of websites. These are the same websites your audience and potential customers frequent. Imagine, now, if your brand and its offerings were introduced through websites they’re fully engaged with?
The Google Display Network (GDN) is quite the beast, though, and takes finesse to see a real return on its investment. That’s where our experts come into play. We’ll help you fully realize display advertising campaigns for your business and brand across the GDN.
From setting a budget and targeting the right platforms to crafting the ads and optimizing them to deliver exceptional results, our experts will see your campaigns to fruition.
Google Remarketing Services
The average conversion rate across all industries is barely pushing 2.35%. The bounce rate is nearly 50 to 70% for many websites. Both of these stats are alarming especially when factoring how much you’re spending to reach an audience!
Retargeting consumers often show a 70% increase in conversion rates. Imagine how much money your business could earn by bringing people back into the fold!
Our Google Ads experts will devise and execute effective Google remarketing strategies to get prior ad viewers returning to your website. We’ll keep your brand in front of those who care about you and the products you offer.
Not only will you see an increase in sales by bringing interested parties back into the marketing funnel. But, you’ll also see costs decrease as campaigns produce better results without the high initial cost per acquisition.
The end result is an effective marketing strategy that fully leverages the Google Ads platform, A/B testing, and your remarkable brand.
How It Works & What to Expect
We’ve made the process of exploring our search engine marketing services as easy-as-possible. We’ll be the ones doing the heavy lifting, discovering advertising and display opportunities and optimizing results. You simply provide the details and give us the go-ahead, and then sit back while our campaigns deliver qualified leads to your sales team.
1 - Keyword Research and Analysis
An effective search marketing campaign is only possible with a solid keyword foundation. These are the terms and phrases that connect your ads to interested parties. We do a deep dive into your products, audience, and industry to find keywords that carry buying intent.
2 - Ad and Landing Page Creation
Next is our detailed work involving the ad creative and copy creation. This is where we put years of experience managing Google Ad campaigns to full effect. We’ll perfectly pair words and images to your products, creating an enticing ad that individuals can’t help but click.
At the same time, we’ll work on developing effective landing pages for your website. These align with the ad’s copy and creative, creating consistency in the user’s experience. The work done on these two fronts create an enjoyable, memorable experience that locks people your brand.
3 - Campaign Launch and Management
Upon approval, your ads start generating leads, right away, through clever automated resources and manual management. We continually tweak the campaigns to improve conversion rates while keeping costs affordable.
We’ll help your brand explore every appropriate marketing platform to see it to success.
4 - Optimization
With every PPC campaign we manage, we continuously run A/B Testing. Our experts compare ad creative, bids, click-through rates, and conversion rates in order to identify and replace lesser performing ads. Each ad is designed to produce the highest quality results.
Ongoing Efforts
Ongoing campaign optimization produces the best ROI for our clients in the short term and ensures long term goals are achieved. Each client has a fully customized and transparent dashboard to track the analytics of all marketing campaigns 24/7.
Why IP Marketing Solutions
We make your idea a reality.
What makes IP Marketing Solutions a superb pick for your search marketing needs? Well, we’re not only a group of dedicated marketing professionals but also fully invested in client success.
We are:● Professional
● Cutting-edge● Humble
We listen to our clients and truly get to know their dreams, goals, and desires. We align our talent and skills to make our client’s intentions a reality. It’s why so many amazing brands, businesses, and corporations chose us throughout the years we’ve been in this industry.
We strive to make every campaign completely human, regardless of the digital means that we use to promote it.
Schedule a Free Consultation
Our cost-effective Search Engine Marketing services are the perfect compliment to businesses with lofty goals, strong brands, and amazing products. Our success is directly tied to your success, it’s why we’re so committed to delivering an exceptional, tailored experience.
So, what are you waiting for? We’d love to talk about your digital marketing needs. Request a free consultation to gauge where your business stands and learn the growth opportunities only available through the strategies SEM campaigns done by our experts at IP Marketing Solutions.
* Increase your traffic with Search Engine Marketing Today! *